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From an internet marketing perspective, a Forum is a web tool designed to generate traffic to your website - traffic that you can then steer towards promotion of your goods/services or to the goods/services of advertisers on your website.

Forum Purpose = Increase Site Traffic
Increased Site Traffic = Increased Sales Potential

Forum software by I.T. Beyond was originally developed in October 2000 and has been refined by benchmark testing on the ExplorOz website, where up to 10,000 "index" page impressions plus 20,000 "view" page impressions are made per day.

Our Forum uses SQL database and registered user profiles to produce fast and user-friendly online interaction on your website through the browser. No download of software is required by users.

Integrated into an interactive website like ExplorOz where registered user profiles and mail lists are a function of user access, you can create a totally unique Forum that is unlike any "off the shelf" feature packed Forum system. Users will react positively to the customised features you can build into your system, encouraging them to be repeat users = buyers.

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